In collaboration with Google’s REWS team, a culinary initiative was launched to provide chef-driven meals to areas not connected to the main food service area. We developed comprehensive design concepts—including naming, logos, and truck wraps—to serve the entire campus.
Electric Sushi
Brand Strategy, Creative Direction, Design
Collaborated on a sustainable seafood concept in partnership with Japanese sustainable fisheries, leading to the creation of the “Electric Sushi” food truck.
Mr. Scrappy's Luncheonette
Brand Strategy, Creative Direction, Design
Mr. Scrappy’s Luncheonette was developed to support the Google Food team’s mission to reduce food waste. The concept focused on creatively repurposing food scraps into innovative and delicious meals.
Champ's Cheesesteaks
Brand Strategy, Creative Direction, Design
A Classic Philly Cheesesteak concept that captures the authentic flavors of this beloved cult favorite.
